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SWITCH Bulbs Brighten New York and Chicago Displays
SWITCH Lighting™ featured at Pratt Gallery and Chicago Architecture Foundation Exhibitions
February 13, 2012 — SAN JOSE, CA: SWITCH Lighting™, the first company offering a beautifully designed LED bulb with true incandescent quality light, will have their SWITCH60 bulb displayed at two distinct exhibitions starting this month. On February 10th, the SWITCH60 can be viewed at the Pratt Gallery's "Bright Future: New Designs in Glass" exhibition. Starting on February 17th, the SWITCH60 will also be on display at the Chicago Architecture Foundation's "Loop Value: The HOW MUCH DOES IT COST? Shop" exhibition.
"Our unique cooling technology allows us to create form factors in design that are much better looking than any alternative" said Tracy Bilbrough, CEO of SWITCH Lighting. "We believe we have an LED bulb that stands out as a work of art as well as a world class functional product, and the Pratt Gallery and the Chicago Architecture Foundation have given us the perfect opportunity to show off its brilliant design and liquid cooling technology."
The SWITCH60 is the only LED light bulb that makes no compromise on light quality or in how the bulb can be used. SWITCH is the first manufacturer to announce a family of LED bulbs with 40, 60, 75 and 100 watt-equivalents that turn on instantly, last 25 times longer than incandescent bulbs, and still provide that same warm glow that people are used to in a conventional bulb. They can also be used in any orientation - just like an incandescent light bulb.
The SWITCH60 will be on display at the Pratt Gallery from February 10th to May 5th. The "Bright Future" exhibit features innovative designs in tableware, sculpture, and lighting that demonstrate new possibilities within the world of glass.
Starting on February 17th, the SWITCH60 will be exhibited at the Chicago Architecture Foundation's "Loop Value" exhibition. The display focuses on how people use energy, and how buying decisions dictate the environments we inhabit.
About SWITCH Lighting:
SWITCH Lighting™ is dedicated to innovative design and technologies that create cost-effective, long-lasting, energy-efficient LED lighting solutions for consumers and businesses. SWITCH Lighting is backed by VantagePoint Capital Partners and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about SWITCH Lighting and SWITCH products, please visit http://www.switchlightingco.com/. Follow us on Twitter at: www.twitter.com/switchlightbulb or like us on Facebook at: www.facebook.com/switchlightbulbs.
About VantagePoint Capital Partners:
VantagePoint Capital Partners is a global leader in financing and supporting the transformative companies of the 21st century in the CleanTech, Healthcare and Information Technology sectors. With a best-in-class investment team of business and scientific experts, a broad network of corporate Strategic Partners, accomplished Senior Advisors, and more than $4 billion in committed capital, the Firm has the resources and talent to build important, industry-leading companies. Headquartered in Silicon Valley with offices in Hong Kong, Beijing, Shanghai and London, VantagePoint has active investments in over 70 companies, including award-winning CleanTech leaders BrightSource Energy, Liquid Robotics, Genomatica, MiaSolé, SWITCH Lighting, Serious Energy, Bridgelux, Solazyme, Tesla Motors, Trilliant, Tendril and Better Place. For more information, visit www.vpcp.com.
Media Contact:
Avery Vaught
Grayling Connecting Point for SWITCH Lighting™
Avery.Vaught@graylingcp.com
t. 415.442.4033
###
SWITCH'S LED BULB TO LIGHT UP CES STAGE
SWITCH Lighting™ featured as a CES Innovations Honoree Presenter
January 9, 2011 — SAN JOSE, CA: SWITCH Lighting™, the first company offering an LED bulb that’s beautifully designed and has a unique cooling solution, will present its SWITCH75 LED light bulb at the CES Innovations Stage Presentation on Tuesday, January 10 at 11am in the Venetian Ballroom A-D, Innovations Showcase Stage.
The SWITCH75 is the only LED light bulb that makes no compromise on light quality or in how the bulb can be used. SWITCH is the first manufacturer to announce a family of LED bulbs with 40, 60, 75 and 100 watt-equivalents. SWITCH bulbs last 25 times longer than incandescent bulbs while still providing that same warm glow. They also turn on instantly and can be used in any orientation – just like the conventional incandescent light bulb. SWITCH was also recently featured as one of TIME’s 50 Best Inventions of 2011, as well as on the cover of WIRED Magazine’s September issue.
“We are really excited to present our bulb as a CES Honoree,” said Tracy Bilbrough, CEO of SWITCH Lighting. “We believe we have an LED bulb that is going to change the world, and CES is the perfect forum to show off its brilliant design and liquid cooling technology.”
The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the world’s largest consumer technology tradeshow, and have been recognizing achievements in product design and engineering since 1976. SWITCH was named a CES Innovations Design and Engineering Award Honoree in November, 2011. The SWITCH75 LED bulb will be displayed in the Innovations Winner’s Showcase at the 2012 International CES, which runs January 10-13, 2012 in Las Vegas, Nevada.
About SWITCH Lighting:
SWITCH Lighting™ is dedicated to innovative design and technologies that create cost-effective, long-lasting, energy-efficient LED lighting solutions for consumers and businesses. SWITCH Lighting is backed by VantagePoint Capital Partners and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about SWITCH Lighting and SWITCH products, please visit http://www.switchlightingco.com/. Follow us on Twitter at: www.twitter.com/switchlightbulb or like us on Facebook at: www.facebook.com/switchlightbulbs.
About VantagePoint Capital Partners:
VantagePoint Capital Partners is a global leader in financing and supporting the transformative companies of the 21st century in the CleanTech, Healthcare and Information Technology sectors. With a best-in-class investment team of business and scientific experts, a broad network of corporate Strategic Partners, accomplished Senior Advisors, and more than $4 billion in committed capital, the Firm has the resources and talent to build important, industry-leading companies. Headquartered in Silicon Valley with offices in Hong Kong, Beijing, Shanghai and London, VantagePoint has active investments in over 70 companies, including award-winning CleanTech leaders BrightSource Energy, Liquid Robotics, Genomatica, MiaSolé, SWITCH Lighting, Serious Energy, Bridgelux, Solazyme, Tesla Motors, Trilliant, Tendril and Better Place. For more information, visit www.vpcp.com.
Media Contact:
Avery Vaught
Grayling Connecting Point for SWITCH Lighting™
Avery.Vaught@graylingcp.com
t. 415.442.4033
###
SWITCH BULBS LIGHT UP NEW YORK EXHIBIT
SWITCH LED Bulbs on Display for the First Time at Gizmodo Gallery
December 2, 2011 — SAN JOSE, CA: SWITCH Lighting™, the first LED company with a true replacement to the incandescent light bulb, will be displaying their bulbs for the first time at the Gizmodo Gallery exhibit in New York City. Beautifully designed with a unique cooling solution, SWITCH bulbs make no compromise in light quality or how the bulb can be used. SWITCH bulbs turn on instantly and can be used in any orientation - just like the conventional incandescent light bulb. SWITCH was also named a CES Innovations Design and Engineering Award Honoree this year, was featured as one of TIME's 50 Best Inventions of 2011 and appeared on the cover of WIRED Magazine's September issue.
“SWITCH is proud to be part of the Gizmodo Gallery exhibit,” said Tracy Bilbrough, CEO of SWITCH Lighting. “We are excited to join the ranks of the other new and innovative technologies featured this year.”
The Gizmodo Gallery brings the best of Gizmodo — a technology weblog that features consumer electronics — to life as a pop-up gallery celebrating the most innovative and interesting technology. The exhibit will run from December 5th-11th from 11am-5pm every day. It is located at the White Box Gallery, 329 Broome Street, in New York's SoHo district. For more information and a link to the live feed, please go to: http://gizmodo.com/gizmodogallery.
About SWITCH Lighting:
SWITCH Lighting™ is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long lasting, reliable, energy-efficient solutions. The company's high-performance products are designed to contribute to human and planetary health with their efficiencies and reclaimable components. Using their unique cooling technology, SWITCH Lighting is the first to announce a full line of A19 incandescent replacement bulbs to the residential, commercial, and hospitality markets. Follow on lamps will include reflectors (PAR, BR and R), globes and candles, among other styles. SWITCH Lighting is backed by VantagePoint Capital Partners — the leading global investor in energy innovation — and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about SWITCH Lighting and SWITCH products, please visit www.switchlightingco.com. Follow us on Twitter at: www.twitter.com/switchlightbulb or like us on Facebook at: www.facebook.com/switchlightbulbs.
Media Contact:
Avery Vaught
Grayling Connecting Point for SWITCH Lighting™
Avery.Vaught@graylingcp.com
t. 415.442.4033
###
CHIEF ENGINEER AT SWITCH LIGHTING™ ANNOUNCES THE KEY TO LED BULB PERFORMANCE AT CONFERENCE
David Horn focuses on SWITCH's self-cooling solution during LEDs Conference
November 1, 2011 — SAN JOSE, CA: David Horn, CTO of SWITCH Lighting™, the first company with a true replacement to the incandescent light bulb, presented at LEDs 2011 Conference in San Diego on October 26th. His talk, “Improving LED Performance in High Lumen “A” Lamps,” focused on ways to improve upon the problems with LED bulbs currently on the market, such as issues with color, light distribution, orientation variance and temperature.
LEDs 2011: Bringing Light to Life was held at the Hilton San Diego Resort & Spa from October 24-26, 2011 in San Diego, California. The conference covered the latest technology, applications and end uses, lighting design and luminaires, as well as market expectations and analysis of the LED and lighting sectors. This year, hundreds of lighting professionals gathered at the conference, which boasted a sold-out exhibition hall with presentations from some of the industry's top lighting companies, including Acuity, Cree, OSRAM, and Philips.
“This is a great opportunity for SWITCH to show our thought leadership as bulb designers,” said David Horn, Chief Technology Officer of SWITCH Lighting. “SWITCH has recognized thermal cooling as the limiter for LED bulb performance and has focused on adapting technology to create an LED bulb that looks attractive and achieves superior brightness and color quality. Since our thermal solution efficiently cools the LEDs, we can overcome several shortcomings of the LED bulbs currently available. Right now, we are the only ones with this technology.”
SWITCH has designed the only LED bulb with a self-cooling environment inside and a gorgeous industrial design outside and was the first manufacturer to announce a family of LED bulbs with 40, 60, 75 and 100 watt-equivalents. With its stunning design and energy-saving benefits, the bulbs have generated significant consumer and commercial demand. SWITCH bulbs turn on instantly, they can be used in any orientation, and deliver a warm, natural light – just like conventional light bulbs – but they last 20 times longer.
SWITCH bulbs are also inspired by Cradle to Cradle™ principles. All parts and components can be reused, recycled, or reclaimed so there is very little chance any part will end up in landfill.
David Horn joined SWITCH as CTO in 2009, bringing a diverse knowledge base and skill set in strategic business planning, execution of complex multi-disciplined projects and constructive team leadership. With 30 years of experience in high technology operations development and management, Horn has led all SWITCH activities from product research and development, to operations including management planning and preparations for R&D, testing, validation, contract manufacturing and ultimate product commercialization for the advanced LED lamp solution.
Prior to SWITCH, Horn held technology development and executive management positions at JDSU, Big Bear Networks, Harmonic Lightwave, SDL and XMR. He holds a MS in Applied Sciences from UC Davis/Lawrence Livermore Labs and a BS in Physics from California Polytechnic State University at San Luis Obispo.
About SWITCH Lighting:
SWITCH Lighting™ is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long lasting, reliable, energy-efficient solutions. The company’s high-performance products are designed to contribute to human and planetary health with their efficiencies and reclaimable components. Using their unique cooling technology, SWITCH Lighting is the first to announce a full line of A19 incandescent replacement bulbs to the residential, commercial, and hospitality markets. Follow on lamps will include reflectors (PAR, BR and R), globes and candles, among other styles. SWITCH Lighting is backed by VantagePoint Capital Partners — the leading global investor in energy innovation — and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about SWITCH Lighting and SWITCH products, please visit www.switchlightbulbs.com. Follow us on Twitter at: www.twitter.com/switchlightbulb or like us on Facebook at: www.facebook.com/switchlightbulbs.
About VantagePoint Capital Partners:
VantagePoint Capital Partners is a global leader in financing and supporting the transformative companies of the 21st century in the CleanTech, Healthcare and Information Technology sectors. With a best-in-class investment team of business and scientific experts, a broad network of corporate Strategic Partners, accomplished Senior Advisors, and more than $4 billion in committed capital, the Firm has the resources and talent to build important, industry-leading companies. Headquartered in Silicon Valley with offices in Hong Kong, Beijing, Shanghai and London, VantagePoint has active investments in over 70 companies, including award-winning CleanTech leaders BrightSource Energy, Liquid Robotics, Genomatica, MiaSolé, SWITCH Lighting, Serious Energy, Bridgelux, Solazyme, Tesla Motors, Trilliant, Tendril and Better Place. For more information, visit www.vpcp.com.
David Horn, CTO, SWITCH Lighting
Media Contact:
Avery Vaught
Grayling Connecting Point for SWITCH Lighting™
Avery.Vaught@graylingcp.com
t. 415.442.4033
###
SWITCH LIGHTING™ NAMED AS CES INNOVATIONS 2012 DESIGN AND ENGINEERING AWARD HONOREE
November 10, 2011 — NEW YORK CITY, NY: SWITCH LightingTM, the only LED company offering a replacement to the incandescent light bulb that gives consumers everything they want in a light bulb, announced that it has been named an International CES Innovations 2012 Design and Engineering Awards Honoree for its SWITCH75 LED light bulb. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, engineers and members of the media to honor outstanding design and engineering in cutting edge consumer electronics products across 32 product categories.
Beautifully designed with a unique cooling solution, the SWITCH75 is the only LED light bulb that makes no compromise on light quality or in how the bulb can be used. SWITCH is the first manufacturer to announce a family of LED bulbs with 40, 60, 75 and 100 watt-equivalents. SWITCH bulbs last 20 times longer than incandescent bulbs, turn on instantly, and can be used in any orientation - just like the conventional incandescent light bulb.
"We are extremely pleased to receive this recognition from CES," said Tracy Bilbrough, CEO of SWITCH Lighting. "We believe we have a best-in-class product that not only looks beautiful, but also performs brilliantly, thanks to our liquid-cooling technology."
The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the world's largest consumer technology tradeshow, and have been recognizing achievements in product design and engineering since 1976. The Best of Innovations honor is awarded to the products with the highest judges' scores and will be featured in the Innovations Design and Engineering Showcase at the 2012 International CES.
The SWITCH75 LED bulb will be displayed at the 2012 International CES, which runs January 10-13, 2012 in Las Vegas, Nevada. Honorees will also be displayed at CES Unveiled: the Official Press Event of the International CES from 4-7 p.m. on Sunday, January 8 in the Venetian Ballroom of the Venetian.
The Innovations entries are judged based on the following criteria:
- Engineering qualities, based on technical specs and materials used
- Aesthetic and design qualities
- The product's intended use/function and user value
- Unique/novel features that consumers would find attractive
- How the design and innovation of the product compares to other products in the marketplace
Products chosen as an Innovations honoree reflect innovative design and engineering of the entries. Examples may include the first time various technologies are combined in a single product or dramatic enhancements to previous product designs.
Innovations 2012 Design and Engineering honoree products are featured on www.CESweb.org/Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.
About SWITCH Lighting:
SWITCH Lighting™ is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long lasting, reliable, energy-efficient solutions. The company’s high-performance products are designed to contribute to human and planetary health with their efficiencies and reclaimable components. Using their unique cooling technology, SWITCH Lighting is the first to announce a full line of A19 incandescent replacement bulbs to the residential, commercial, and hospitality markets. Follow on lamps will include reflectors (PAR, BR and R), globes and candles, among other styles. SWITCH Lighting is backed by VantagePoint Capital Partners — the leading global investor in energy innovation — and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about SWITCH Lighting and SWITCH products, please visit www.switchlightbulbs.com. Follow us on Twitter at: www.twitter.com/switchlightbulb or like us on Facebook at: www.facebook.com/switchlightbulbs.
About VantagePoint Capital Partners:
VantagePoint Capital Partners is a global leader in financing and supporting the transformative companies of the 21st century century in the CleanTech, Healthcare and Information Technology sectors. With a best-in-class investment team of business and scientific experts, a broad network of corporate Strategic Partners, accomplished Senior Advisors, and more than $4 billion in committed capital, the Firm has the resources and talent to build important, industry-leading companies. Headquartered in Silicon Valley with offices in Hong Kong, Beijing, Shanghai and London, VantagePoint has active investments in over 70 companies, including award-winning CleanTech leaders BrightSource Energy, Liquid Robotics, Genomatica, MiaSolé, SWITCH Lighting, Serioius Energy, Bridgelux, Solazyme, Tesla Motors, Trilliant, Tendril and Better Place. For more information, visit www.vpcp.com.
Media Contact:
Avery Vaught
Grayling Connecting Point for SWITCH Lighting™
Avery.Vaught@graylingcp.com
t. 415.442.4033
###
SWITCH LIGHTING™ WINS 2011 SPARK DESIGN AWARD
Award recognizes innovative, elegant and efficient design solutions
November 1, 2011 — SAN JOSE, CA: SWITCH Lighting™, the first LED company with a true replacement to the incandescent light bulb, is honored to receive the Spark: Pro Design Bronze Award™ for the SWITCH75, its 75 watt-equivalent LED bulb. SWITCH has designed the only LED bulb with a selfcooling environment inside and a gorgeous industrial design outside. Powered by an intelligent driver and equipped with the technologically advanced cooling system, SWITCH bulbs deliver warm incandescentquality light.
“We feel we have the most beautiful LED bulb on the inside and out,” says Tracy Bilbrough, CEO of SWITCH Lighting. “We are very pleased to receive this kind of recognition from the Spark Awards.”
The Spark Design Awards™ celebrates designers of all levels and skill-sets, from professionals to students. Awards are judged by an independent panel of design experts and presented to the best and brightest ideas in a wide range of disciplines and categories. Spark’s mission is to initiate positive designled change, by highlighting the power and value of great design.
SWITCH is the first manufacturer to announce a family of LED bulbs with 40, 60, 75 and 100 wattequivalents. With its stunning design and energy-saving benefits, the bulbs have generated significant consumer and commercial demand. SWITCH bulbs last 20 times longer than incandescent bulbs, turn on instantly, and can be used in any orientation – just like the conventional incandescent light bulb.
“We are setting new standards for design, light quality, and efficiency, and we take pride in being innovative,” says David Horn, Chief Technology Officer of SWITCH Lighting. “Every part of the light bulb works in sync to evenly disperse light, so we think this digital technology is remarkable.”
SWITCH bulbs are inspired by Cradle to Cradle™ principles. All parts and components can be reused, recycled, or reclaimed so there is very little chance any part will end up in landfill.
With this honor, SWITCH Lighting joins the ranks of Nike, Microsoft, Target and HTC, among others—all past or current Spark Design Awards™ winners.
About SWITCH Lighting:
SWITCH Lighting™ is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long lasting, reliable, energy-efficient solutions. The company’s highperformance products are designed to contribute to human and planetary health with their efficiencies and reclaimable components. Using their unique cooling technology, SWITCH Lighting is the first to announce a full line of A19 incandescent replacement bulbs to the residential, commercial, and hospitality markets. Follow on lamps will include reflectors (PAR, BR and R), globes and candles, among other styles. SWITCH Lighting is backed by VantagePoint Capital Partners — the leading global investor in energy innovation — and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about SWITCH Lighting and SWITCH products, please visit www.switchlightbulbs.com. Follow us on Twitter at: www.twitter.com/switchlightbulb or like us on Facebook at: www.facebook.com/switchlightbulbs.
About VantagePoint Capital Partners:
VantagePoint Capital Partners is a global leader in financing and supporting the transformative companies of the 21st century in the CleanTech, Healthcare and Information Technology sectors. With a best-in-class investment team of business and scientific experts, a broad network of corporate Strategic Partners, accomplished Senior Advisors, and more than $4 billion in committed capital, the Firm has the resources and talent to build important, industry-leading companies. Headquartered in Silicon Valley with offices in Hong Kong, Beijing, Shanghai and London, VantagePoint has active investments in over 70 companies, including award-winning CleanTech leaders BrightSource Energy, Liquid Robotics, Genomatica, MiaSolé, SWITCH Lighting, Serious Energy, Bridgelux, Solazyme, Tesla Motors, Trilliant, Tendril and Better Place. For more information, visit www.vpcp.com.
Media Contact:
Avery Vaught
Grayling Connecting Point for SWITCH Lighting™
Avery.Vaught@graylingcp.com
t. 415.442.4033
###
SWITCH LIGHTING™ APPOINTS TRACY BILBROUGH CHIEF EXECUTIVE OFFICER
Lighting industry veteran joins innovative Silicon Valley LED start-up as it readies breakthrough products for market
September 19, 2011 – San Jose, CA: Switch Lighting, the first company with a complete line of LED alternatives to traditional incandescent light bulbs, announced the appointment of Thomas “Tracy” Bilbrough as its new Chief Executive Officer, effective immediately. Bilbrough is a lighting and consumer-products veteran with over 30 years executive management experience. He previously served as President and Chief Executive Officer of Generation Brands, a top supplier to the lighting industry in North America.
Bilbrough was also President and Chief Executive Officer of Illinois-based Juno Lighting, a NASDAQ-listed manufacturer and marketer of commercial and residential lighting fixtures, and held senior management positions at Thomas & Betts Corporation and Black & Decker.
“LED replacement bulbs are positioned to revolutionize the global lighting industry,” said Bilbrough, “and Switch is pioneering bulbs that set new standards for design, light quality, and efficiency. Itʼs a very exciting time to be joining the company.”
Switch has generated significant consumer and commercial demand by being the first manufacturer to announce a family of bulbs—with 40, 60, 75 and 100-watt equivalent LED light bulbs—that serve as drop-in replacements for conventional A19 incandescent bulbs. Switch bulbs utilize a unique cooling technology to produce warm, incandescent quality light, yet consume a fraction of the energy used by incandescent bulbs. They are also the first LED bulbs to be image conscious with an aesthetically pleasing design.
“With the addition of Tracy Bilbrough as CEO, Switch is uniquely positioned in the world-wide lighting market,” said Alan Salzman, Chief Executive Officer and Managing Partner of VantagePoint Capital Partners, Switch’s principal shareholder. “Not only does Switch have unique, cutting-edge LED technology, but the addition of Tracy completes a management team that has world-class expertise in design, engineering, manufacturing, marketing and distribution.”
Bilbrough holds an MBA from the University of Baltimore and a Bachelors degree in economics from Loyola University Maryland.
About Switch Lighting:
Switch Lighting™ is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long lasting, reliable, energy-efficient solutions. The company’s high-performance products are designed to contribute to human and planetary health with their efficiencies and reclaimable components. Using their unique cooling technology, Switch Lighting is the first to announce a full line of A19 incandescent replacement bulbs to the residential, commercial, and hospitality markets. Follow on lamps will include reflectors (PAR, BR and R), globes and candles, among other styles. Switch Lighting is backed by VantagePoint Capital Partners — the leading global investor in energy innovation — and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about Switch Lighting and Switch products, please visit www.switchlightbulbs.com.
About VantagePoint Capital Partners:
VantagePoint Capital Partners is a global leader in financing and supporting the transformative companies of the 21st century in the CleanTech, Healthcare and Information Technology sectors. With a best-in-class investment team of business and scientific experts, a broad network of corporate Strategic Partners, accomplished Senior Advisors, and more than $4 billion in committed capital, the Firm has the resources and talent to build important, industry-leading companies. Headquartered in Silicon Valley with offices in Hong Kong, Beijing, Shanghai and London, VantagePoint has active investments in over 70 companies, including award-winning CleanTech leaders BrightSource Energy, Liquid Robotics, Genomatica, MiaSolé, Switch Lighting, Serious Energy, Bridgelux, Solazyme, Tesla Motors, Trilliant, Tendril and Better Place. For more information, visit www.vpcp.com.
Media Contact:
Deanna Siste, Account & Broadcast Strategy Manager
Grayling Connecting Point for Switch Lighting
Deanna.Siste@graylingcp.com
415-442-4020
###
THE FIRST 100 WATT-EQUIVALENT LED BULB SHINES AT 2011 LIGHTFAIR
Switch Lighting unveils the first true 100 watt equivalent A19 LED replacement bulb to replace incandescent bulbs.
May 17, 2011 – San Jose, CA: Switch Lighting, the only company with the closest alternative to incandescent-quality light, announced the first ever 100 watt-equivalent LED bulb. The bulb is being unveiled at the 2011 LIGHTFAIR International Trade Show in Philadelphia during May 17 – 19th. Using their “City of Light”™ technology, the bulb creates a self-cooling environment inside, allowing maximum brightness with fewer LEDs. This is the brightest LED replacement bulb available and Switch is the only company with this innovative technology.
“Nobody in the LED space can produce this incandescent-quality light. The brightest LED you can see on the shelf is a 60 watt-equivalent. We announced our 75 watt-equivalent last month, now we’re announcing the 100 watt equivalent,” said Boris Lipkin, CEO of Switch Lighting.
Switch will conduct live demonstrations of their 100W LED replacement bulb at their booth on the LIGHTFAIR trade show floor. They will also show their 75W and 60W equivalent bulbs. All of their bulbs offer incandescent quality light, are dimmable, and can be used in any direction.
“We will be showing a 100 watt equivalent A19 lamp that produces 1700 lumens in neutral white—the same beautiful white color as halogen track lighting.” said Brett Sharenow, Switch Lighting’s Chief Strategy Officer. “We will offer a warm white version of the 100W equivalent bulb in mid- to late-2012.” added Sharenow.
The Switch bulb designs are inspired by the Cradle to Cradle™ principles. All parts and components can be reused, recycled, or reclaimed so there is very little chance any part will end up in landfill. Bill McDonough, co-author of Cradle to Cradle explains, “When the bulbs are returned, they could become part of a bicycle, or could be returned to the biosphere to become fertilizer.”
“With our unique self-cooling technology, we offer the most affordable, energy-efficient light bulb on the market that is nearly identical to the regular incandescent bulbs we’ve come to love.” says Brett Sharenow, Switch’s Chief Strategy Officer.
Switch introduced its unique technology on April 19th with the company launch announcement. Switch Lighting is backed by VantagePoint Capital Partners, the leading global investor in energy innovation
About Switch Lighting:
Switch Lighting is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long lasting, reliable, energy-efficient solutions. The company’s high-performance products are designed to contribute to human and planetary health with their efficiencies and reclaimable components. Using their City of Light™ self-cooling technology, Switch Lighting is the first to introduce a true 100W equivalent, neutral white A19 incandescent replacement bulb to the residential, commercial, and hospitality markets. They will also offer other standard A19 LED lamps in 40We (450 lumens), 60We (800 lumens) and 75We (1100 lumens) versions in warm white and neutral white. Follow on lamps will include reflectors (PAR, BR and R), globes and candles, among other styles. Switch Lighting is backed by VantagePoint Capital Partners — the leading global investor in energy innovation — and supported by Cradle to Cradle® writer and sustainability expert Bill McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about Switch Lighting and Switch products, please visit www.switchlightbulbs.com.
Media Contact:
Deanna Siste, Account & Broadcast Strategy Manager
Grayling Connecting Point
t. 415.442.4020 m. 512.913.0025
deanna.siste@graylingcp.com
###
SWITCH LIGHTING™ ANNOUNCED AS FINALIST FOR TECHAMERICA FOUNDATION'S AMERICAN TECHNOLOGY AWARDS
San Jose, CA – Switch Lighting announced today that its’ Switch75 LED replacement light bulb has been selected as a finalist in the Technology Manufacturing Category for TechAmerica Foundation’s American Technology Awards, “The Termans”, which bestows the only national “Best Of” awards that recognize all technology products and services across the technology industry. Nominations for The American Technology Awards, “The Termans”, were vetted by industry experts and TechAmerica Foundation leadership. These awards were named after Frederick Terman, who is widely credited as being the father of Silicon Valley.
“We are delighted to be named as a finalist for the American Technology Awards. We’ve developed an affordable LED light bulb that provides warm, incandescent quality light while saving significantly on energy use, which we believe is definitely an advance in LED replacement bulb technology.” says Boris Lipkin, CEO of Switch Lighting. “This year we saw a number of nominations from many companies new to the competition” said Dallas Advisory Partners Founder, and TechAmerica Foundation Chairman, David Sanders. “We congratulate all of this year’s finalists, and look forward to celebrating their achievements with them at the Technology and Government Dinner.”
Nominations for The Termans are vetted by industry experts and TechAmerica Foundation leadership. Individual Terman Awards will be presented for products and services in a variety of categories including consumer electronics, clean tech, health/medical technologies, software, semiconductors/electronic components, technology manufacturing, and telecommunications.
The winners will be presented on June 15 at TechAmerica Foundation’s ninth annual Technology and Government Dinner, which has been a premier Washington, DC networking event bringing hundreds of industry, congressional and government leaders together at one venue to celebrate the partnership between industry and government. For more information, please visit http://www.techamericafoundation.org/technology-government.
About TechAmerica Foundation
TechAmerica Foundation educates executives, policymakers, opinion leaders on the size, scope, outlook, and impact of the technology industry and on policies that enable and promote technological innovations to advance prosperity, security, and the general welfare. Launched in 1981, the Foundation is a 501c(3) non-profit affiliate of TechAmerica, which is the leading voice and resource for the U.S. technology industry. The Foundation disseminates award-winning industry, policy, and market research covering topics such as U.S. competitiveness in a global economy, innovation in government, and other areas of national interest. It also organizes conferences and seminars to explore pertinent issues with government and industry representatives and to share the Foundation’s findings. Learn more about TechAmerica Foundation at www.techamericafoundation.org.
About Switch Lighting
Switch Lighting is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long-lasting, reliable, energy efficient solutions. The company's high performance products are designed to contribute to human and planetary health with their revolutionary efficiency and reclaimable components. Using its City of Light™ self-cooling technology, Switch Lighting is the first to introduce a true 75W equivalent, warm-white A19 incandescent replacement bulb to the residential and hospitality markets. They will also offer other standard A19 LED lamps in 40 and 60W equivalent in warm and neutral white, with other lamp forms to follow. Switch Lighting is backed by VantagePoint Capital Partners—the leading global investor in energy innovation— and supported by Cradle to Cradle co-author and sustainability expert William McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about Switch Lighting and Switch products, please visit www.switchlightbulbs.com.
Media Contact:
Linda Elmer
t. 650.249.6800
linda.elmer@switchlightbulbs.com
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SWITCH LIGHTING™ INTRODUCES BRIGHTEST LED REPLACEMENT BULB
New company's self-cooling technology offers the best and brightest warm incandescent-quality light
April 19, 2011 – San Jose, CA: Switch Lighting, the only company with the closest alternative to incandescent-quality light, announced today a brand new technology that produces the brightest warm light LED replacement bulb available. Using their “City of Light”™ technology, the bulb creates a self-cooling environment inside, allowing maximum brightness with fewer LEDs. With this technology, Switch Lighting is bringing to market the first true 75 watt equivalent warm white LED replacement bulb at an affordable price.
“The LED lighting market is being redefined—people want sustainable, energy-efficient light sources without a compromise in incandescent light quality or design,” says Boris Lipkin, CEO of Switch Lighting. “Switch bulbs can be used just like a regular bulb—in all directions, in almost every light fixture and with most any dimmer,” added Mr. Lipkin.
Switch is designing their LED bulbs to meet Cradle to Cradle® principles—continuously and cost-effectively recovering all materials from the used light bulbs and safely biodegrading or recycling them. “Components won’t necessarily be repurposed into another light bulb, but could be siphoned into the broader industrial cycle,” says William McDonough, who developed the Cradle to Cradle protocol with German chemist Michael Braungart. “The unique design of Switch bulbs signals the company’s intention to offer brilliant lighting as a service for humanity,” added McDonough.
Because of the unique cooling system, Switch light bulbs can be used in any orientation with no compromise to their 20,000 hour life (10-15 years). Based on a 75 watt-equivalent bulb used in a home for 5 hours a day, Switch has calculated energy savings of up to $140.00 per bulb over its lifetime. The Switch LED bulbs use 85% less energy than incandescent bulbs and unlike compact fluorescents, they do not contain mercury. The purchase price payback in energy cost savings is realized in about one year.
“With our unique self-cooling technology, we make the brightest warm white LED light bulb available. We offer the most affordable, energy-efficient light bulb on the market that is nearly identical to the regular incandescent bulbs we’ve come to love.” says Brett Sharenow, Switch’s Chief Strategy Officer.
With increased energy costs and governmental calls for energy saving measures, people are increasingly looking for solutions, but don’t want to give up aesthetics, including the instant-on and warm light of their regular bulbs. Switch’s “City of Light” offers the same look, feel and quality of light as an incandescent.
Switch Lighting is backed by VantagePoint Capital Partners, the leading global investor in energy innovation. Alan Salzman, CEO of VantagePoint Capital Partners says, "LEDs are about to revolutionize lighting and create an important new category of high-performing, clean lighting solutions. We are proud to be part of the significant contribution Switch is making into how energy is converted into light."
About Switch Lighting:
Switch Lighting™ is dedicated to innovative design and technologies that create cost-effective LED lighting solutions for consumers and businesses, replacing ordinary incandescent and compact fluorescent lamps with extremely long-lasting, reliable, energy efficient solutions. The company’s high performance products are designed to contribute to human and planetary health with their revolutionary efficiency and reclaimable components. Using its City of Light™ self-cooling technology, Switch Lighting is the first to introduce a true 75W equivalent, warm-white A19 incandescent replacement bulb to the residential and hospitality markets. They will also offer other standard A19 LED lamps in 40 and 60W equivalent in warm and neutral white, with other lamp forms to follow. Switch Lighting is backed by VantagePoint Capital Partners—the leading global investor in energy innovation— and endorsed by Cradle to Cradle co-author and sustainability expert William McDonough. The company is privately held (incorporated as Switch Bulb Company, Inc.) and headquartered in San Jose, California. For the latest information about Switch Lighting and Switch products, please visit www.switchlightbulbs.com.
Media Contact:
Deanna Siste, Account & Broadcast Strategy Manager
Grayling Connecting Point
t. 415.442.4020 m. 512.913.0025
deanna.siste@graylingcp.com
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